Volatility isn’t a blip; it’s now the operating system. As one example, over the past three years, Freightos Baltic Index China–US lanes have seen swings of $800 or more eleven times. With Red Sea reroutes, Panama Canal draft limits, labor flare-ups and tariff whiplash, customers need speed and options faster than ever.
AI helps. It turns visibility into action. It can tighten ETA ranges, triage exceptions, price risk, recommend the next best move — whether reallocating from spot to contract, auto-rebooking, or shift port pairs — and then execute, all in seconds. It learns policies and plays them at machine speed, cutting time and enabling dynamic network redesign in six-month cycles.